CUSD's website will be undergoing maintenance this weekend.
Please be aware that there may be outages on Friday and Saturday.
Staff members: Look for an e-mail this week regarding how to access utilities
such as e-mail and Teacher Access Center in the event of an outage.
Sports and Entertainment Marketing
Instructor: Brian Tavakalian
In Sports and Entertainment Marketing, students acquire an understanding of the importance of marketing in today’s society. They develop skills related to interpersonal communication, self-presentation, economics, marketing, sales, employability, career discovery, and ethical decision-making. The first year course helps students develop a thorough understanding of fundamental marketing concepts and theories as they relate to the sports, entertainment and recreation industries. Students investigate the components of branding, sponsorships and endorsements, as well as promotional plans needed for sports, entertainment and recreational events.
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